핑크퐁

Pinkfong

Shark Live

핑크퐁
  • Category

    Film
  • Industry

    Entertainment
  • Client

    Pinkfong

Digital campaign to increase brand awareness targeting 2035 generation

Run the campaign to increase the brand awareness of Pinkfong targeting 2035 generation, potential customers

Increase the brand awareness through a ‘Pinkfong Shark Family’ song for children, collaborating with musicians of various genres.

Affiliating with SBS Mobidic, which is a digital channel that 2035 generations use, we made branded content called ‘Shark Live’ with a concept of ‘Concert in the bathroom,’ and generated interest from the main target by releasing the content in 3 times.

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